Lesson 2-1
Personal Information
Unit 2 — Regulations and Rights in the Information Society
Information and Communication Technology — Baccalaureate Year 1
Textbook pages pp. 12–15Published
What counts as personal information, the rule on giving it to a third party, and the three rights over a photograph — privacy, image rights and publicity rights.
Learning objectives
- 01Decide whether an item is personal information by the test of identification, directly or indirectly.
- 02Name the Four Basic Items, the Personal Identification Codes and Special Care-Required Personal Information.
- 03State the rule on providing personal information to a third party, and the cases where consent is not needed.
- 04Distinguish the right to privacy, image rights and publicity rights, and apply each to a photograph.
- 05Explain what organisations do to protect personal information: privacy policy, licence, prior approval and objection systems.
Summary
The lesson starts with a test rather than a list: personal information is any data relating to a natural person who can be identified, directly or indirectly by linking it with other data. The second half of that sentence does most of the work. A licence number on its own looks like a string of digits; combined with other information it identifies someone, so it is personal information.
Three named subsets follow. The Four Basic Items — name, address, date of birth, gender. Personal Identification Codes — the numbers on passports, driving licences and National IDs. And Special Care-Required Personal Information — race, creed, social status, medical history, criminal record: information that needs careful handling precisely because it can be used to prejudice someone.
The Act on the Protection of Personal Information sets the rule for handling it: an individual's personal information may not be provided to a third party without that individual's consent. Five cases are exceptions — laws and regulations; national security or the public interest; human life, body or property; public health or the healthy development of children; cooperation with national or local government. The exceptions are narrow and are exercised by public bodies, which is why 'it was for a good purpose' does not make a list of names a legitimate thing to hand over.
The last part is about photographs, and three different rights that are easy to confuse. The right to privacy protects information a person does not want others to know. Image rights let a person stop others photographing or using their face or appearance without permission — which is why being family is not permission. Publicity rights protect the economic interests of a celebrity in their likeness — which is why drawing a footballer is fine and selling shirts of the drawing is not. These rights come from court precedents rather than from a statute. Companies answer for their side with a privacy policy, a licence from the regulator, and prior-approval or objection systems.
Key terms
- Personal information
- Any data relating to a natural person who can be identified, directly or indirectly by linking it with other data.
- Four Basic Items
- Name, address, date of birth and gender.
- Personal Identification Codes
- Numbers such as those on a passport, a driving licence or a National ID.
- Special Care-Required Personal Information
- Race, creed, social status, medical history, criminal record — information requiring careful handling to prevent prejudice and other disadvantages.
- Act on the Protection of Personal Information
- The law that stipulates the proper handling of personal information, including the rule of consent before providing it to a third party.
- Right to privacy
- The right of a person to protect personal information they do not want others to know.
- Image rights
- The right of a person to stop others photographing or using their face or appearance without permission.
- Publicity rights
- A right protecting the economic interests of celebrities in their likeness.
Sample questions
- 01A driving licence number is a sequence of digits. Explain, using the definition, why it is personal information.Understand
- 02A school posts a trip list with names, dates of birth, gender and the pick-up stop, saying the data is public. Identify which items are Four Basic Items and what risk the linking of them creates.Analyse
- 03Three claims: 'she is my cousin so I can post her photo'; 'I drew the footballer myself so I can sell the shirts'; 'the whole street knows he is ill'. Judge each and name the right it breaks.Evaluate
Answers are on the portal, graded there.
Questions students ask
Personal Information
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